A new Economic Impact Study conducted by KPMG on behalf of EMECA highlights the relevance of the European exhibition industry.
UFI, the global association of the exhibition industry, is pleased to announce that AsiaWorld-Expo has renewed its multi-year UFI Diamond Sponsorship agreement further strengthening its longstanding partnership with UFI.
A new report from IMEX, 25 in 2025, offers event industry professionals around the globe a fresh, thought-provoking look at the ideas, movements, and cultural shifts that defined the past year—and a glimpse of what’s coming next.
Automechanika Shanghai 2025 concludes successfully on 29 November, leaving a lasting impression marked by record-breaking participation from visitors and exhibitors.
Artificial Intelligence is set to change the German trade fair industry. Precisely how has been revealed in a new study conducted by the association the German trade fair industry, AUMA.
Organised by Fitur together with Women Leading Tourism (WLT) it will explore the role of tourism as a platform for employment, entrepreneurship and female leadership.
The 92nd UFI Global Congress, the exhibition industry’s largest global meeting of the year, officially closed on 22 November at AsiaWorld-Expo (AWE).
Exhibition World Bahrain (EWB) has successfully concluded its participation at the 92nd UFI Global Congress, held in Hong Kong last week – the world’s most influential annual gathering of the global exhibitions industry.
The UFI Global Congress is set to become an unforgettable experience. AsiaWorld-Expo will be showcasing its merits as a good host in a variety of ways.
The international consulting firm for the exhibition and conference industry, today announces a change in its management structure.
From 25 to 27 November 2026, the new international trade show for water technology — Aquatech Asia — will take place for the first time in Bangkok.
The new issue of Trade Fairs International was published at the beginning of November. Its 92 pages contain the most important news from the national and international trade fair industry.
The fifth Tomorrow.Mobility World Congress (TMWC), the global event driving a new sustainable and intelligent urban mobility, returns to Barcelona on November 4–6, 2025.
The 27th Hong Kong International Lighting Fair (Autumn Edition), organised by the Hong Kong Trade Development Council (HKTDC), opened today.
After 184 days at Expo 2025 Osaka, the German Pavilion “Wa! Germany” has closed its doors – an event that can be summed up as an all-round success.
IMEX has expanded its welcome events for first timers at this month’s IMEX America, taking place October 7 – 9 in Las Vegas.
UFI, the global association of the exhibition industry, is proud to announce the approval of a new ISO Technical Committee on Events (TC 354).
Interzoo 2026 supports start-ups and innovators from the pet supplies industry with special stand areas and formats such as the Fresh Ideas Stage.
Women in Exhibitions (WiE) International is proud to announce that Emerald (NYSE: EEX) has joined its growing global network as an international member.
30.06.2025
FeuerTrutz 2025 has once again proven itself as the central platform for preventive fire protection: with new formats, a strong congress programme and intensive expert discussions.
The 15th round of FeuerTrutz impressed exhibitors and trade visitors alike. A total of 266 exhibitors from 22 countries showcased their solutions on a 7,362 sqm display area (up from 7,127 sqm in 2024), sending out a strong message despite major challenges in the construction industry. The trade fair for preventive fire protection attracted around 6,600 trade visitors from 46 countries, including an international contingent of around 10 percent. The supporting programme also proved extremely popular. This year, it added exciting new features such as the FeuerTrutz Arena and “Drywall Day”. The long-established fire protection congress impressed participants with its high-calibre content and lively discussions.
Phillip Blass, exhibition director of FeuerTrutz, was incredibly pleased with the outcomes: “FeuerTrutz 2025 represented a successful start for me as the new exhibition director. The positive mood in the halls and the strong commitment shown by the community have convincingly demonstrated that preventive fire protection is a vibrant and forward-thinking sector. Once again, the trade fair proved to be the key platform for dialogue, innovation and networking, within Germany and internationally. Together with our longstanding partner RM Rudolf Müller Medien, we were able to put together a strong overall package that was a big hit with the sector.”
The supporting programme enlarged
The new
Drywall Day met with considerable interest. Practical insights, professional
exchanges and a guided tour made it a valuable enhancement to the trade fair
programme. Another new feature was the FeuerTrutz Arena, which provided a hub
for experts to discuss preventive fire protection, e.g. in discussion panels or
during get-togethers. The three pavilions “Young Innovators”, “International
Startup Area” and “Training & Career Meeting Point” were a major drawcard.
Many participants took advantage of the FeuerTrutz after-work event in the Max
Morlock stadium to talk to one another and expand their networks in an enjoyable
atmosphere.
Key component Fire Protection Congress
In 2025, the
Fire Protection Congress was once again a key component of FeuerTrutz. Around
40 presentations offered the 1,365 delegates (including around 260 attending
online) the latest knowledge on topics such as fire protection concepts,
protecting existing buildings, timber construction, and fire-fighting
equipment. André Gesellchen, Head of the Fire Protection Programme at RM Rudolf
Müller Medien, concludes: “For a long time now, the Fire Protection Congress
has been more than a mere knowledge platform – it is the key gathering place
for the industry to openly discuss current challenges, tackle critical issues,
and work together to develop solutions. The substantial number of participants
shows how relevant these exchanges are.” The themed trade fair tours for
congress visitors, which successfully established the link between theory and
practice, were booked out immediately.
The next
FeuerTrutz and Fire Protection Congress will take place in Nuremberg again from
24 - 25. June 2026.
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As the world becomes increasingly interconnected, exhibitions have evolved far beyond their traditional role as trade promotion platforms.
In the event world, it’s simply part of life if things don’t work out as planned.
Networking typically happens at real, in-person events. But it’s also possible to do it online; it just works a little differently. There are various options available to organisers.
New products and a well-conceived stand design are not the only drivers for a successful presence. Many other factors are also important, but trade fair planners often lose sight of them.
Trade fairs and trade fair companies need to constantly further develop, become more agile and flexible and offer services all year round. New, digital offerings are very important here. With its TrustedTargeting technology, Messe München offers its customers access to leading business-to-business decision-makers on the Internet.