IELA Reload Programme

04.05.2020

Exhibition logistics suppliers are getting prepared for the “New Now” in the Exhibition Industry by joining the new IELA Reload Programme to be launched on May 4th 2020 to address and adapt to the fast-changing and still uncertain rules regarding international forwarding.

With 173 Member companies from over 56 countries, IELA is in possession of comprehensive data resulting from the IELA Covid19 Impact Survey, a means of preparation for global recovery planning. IELA Reload provides IELA Members with an advocacy platform to share, conceive and initiate best practices in the “New Now”. Activities include e-learning, recovery talks and regional sessions which focus on successfully rebounding by limiting losses and increasing strengths in profitable service areas.

As a major tool in its #togetherStrong Campaign, IELA has created a new advocacy platform for its members to exchange on the expectations and foreseeable needs to be addressed in order to achieve a faster global recovery in the exhibition and event logistics industry. From Monday to Thursday, the IELA Reload Programme will propose a diversified   programme of e-learning seminars, regional sessions and recovery talks, with a highlight on particular content to support the IELA membership in implementing successful and effective business measures in order to navigate through the shutdown and rebound periods.

The goal of IELA is not only to overcome this global health and economic crisis as a unified association, but to emerge from the experience even stronger than before and with greater solidarity from both an individual perspective as well as with regard to its network. During May 2020 there will be weekly Recovery Talk sessions, overseen by Sandi Trotter, IELA Borad Member and Director TWI Group, Inc., Canada, in the spirit of a Global Brainstorming Captain (www.iela.org).