TFI-International

IFI in Hongkong: Shaping the future

The 2025 UFI Global Congress is taking place from 19 to 22 November in Hong Kong. Trade fair decision-makers will be coming together at AsiaWorld-Expo to mark the association’s centenary.
IMEX in Frankfurt: Responding to rapid changes

The MICE industry is meeting up in the heart of Europe again from 20 to 22 May. The trade fair is responding to the breathtaking pace of change.
Hong Kong: Rebound underpinned by hard work

In the special administrative region on the Pearl River Delta, one of Asia’s premier international trade fair hubs, the event scene is flourishing again after the pandemic.

Italy: Business gets boost from abroad

This year BolognaFiere posted encouraging visitor growth. And its participation in Expo 2015 put its food expertise into the spotlight.
UFI in Istanbul: The competition for budgets

International trade fair experts are coming together at the annual UFI Open Seminar in Europe from 15 to 17 June. They are meeting in Istanbul, the gateway to Asia.
Russia: Foreign presence is appreciated

In spite of the oil price plunge, high credit interest rates, and the tense political situation, potential is still strong. Doing business in Russia, however has become more difficult.
Austria: Messen Austria is confident

The exhibition landscape in the Alpine republic is moving forward. Infrastructure is growing, organisers are developing new themes. The exchange of experiences is also being pushed.
Switzerland: The domestic market is not enough

Strengthening international exhibition activities and new offers in the digital area are on the agenda of Swiss market leader MCH. Plus new building plans.
Russia: Exhibitions build bridges

In times of verbal confrontation it is vital to maintain a dialogue and contacts. Exhibitions play a crucial role in this, as a look at Moscow’s Expocentre halls reveals.

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TFI-Know-how

What to do when things go wrong at virtual or in-person events?

In the event world, it’s simply part of life if things don’t work out as planned.

How can networking be made to work at online events?

Networking typically happens at real, in-person events. But it’s also possible to do it online; it just works a little differently. There are various options available to organisers.
How can exhibitors stand out at trade fairs?

New products and a well-conceived stand design are not the only drivers for a successful presence. Many other factors are also important, but trade fair planners often lose sight of them.
How can industry decision-makers be reached online?

Trade fairs and trade fair companies need to constantly further develop, become more agile and flexible and offer services all year round. New, digital offerings are very important here. With its TrustedTargeting technology, Messe München offers its customers access to leading business-to-business decision-makers on the Internet.