TFI Issue 2/2013

Focus

International

  • Russia: From Russia with love
  • Russia: Ratings for trade fairs
  • Russia: One year to opening
  • Southeast Asia: Profiting from strong growth
  • Thailand: From rice field to international stage
  • Singapore: Chinese spur business
  • India: Two photographs of an exhibition ground
  • Hong Kong: Success story despite space constraints
  • Hong Kong: Further growth of 20 percent
  • Macao: Prosperity every half hour
  • China: Coordinated traffic
  • Korea: Major events in the offing
  • Sharjah: Trade fairs playing a key role

Practice

Column

  • Service-Partner
  • Backstage
  • Imprint
 
 
 

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TFI - Trade Fairs International - The International Trade Fair Magazine.

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TFI-Know-how

 
 
  • How can networking be made to work at online events?

    How can networking be made to work at online events?

    Networking typically happens at real, in-person events. But it’s also possible to do it online; it just works a little differently. There are various options available to organisers.

  • How can exhibitors stand out at trade fairs?

    How can exhibitors stand out at trade fairs?

    New products and a well-conceived stand design are not the only drivers for a successful presence. Many other factors are also important, but trade fair planners often lose sight of them.

  • How can industry decision-makers be reached online?

    How can industry decision-makers be reached online?

    Trade fairs and trade fair companies need to constantly further develop, become more agile and flexible and offer services all year round. New, digital offerings are very important here. With its TrustedTargeting technology, Messe München offers its customers access to leading business-to-business decision-makers on the Internet.