TFI-Focus

Conventions: Combining conferences and exhibitions

Messe Frankfurt is increasing the flexible options it offers to event organisers, exhibitors and visitors. The new Hall 5 will be going into operation in February 2023.
Event formats: The shining star of the north

A new event is taking place at Hamburg Messe from 28 to 30 October. Polaris is something of a hybrid between a gaming exhibition and a convention with a hint of an amusement park about it.
Germany: Safety - the oft-invisible factor

The event industry is braving its next restart. The focus is back on the safety of attendees at face-to-face events.

90 years of UFI: Back to the future

The global association of the exhibition industry will convene its general assembly from 4 to 7 November at the spot where it was founded in 1925, Milan. Paul Woodward will pass on the torch to the new Managing Director Kai Hattendorf. Both of them respond to a joint interview.
IMEX / Kongresse: „Is there anything better than meetings?”

From 19 to 21 May the gates will once again open for the MICE industry. That is when event organisers will convene in Frankfurt for three days at IMEX.
German fairs abroad: Not without my daughter

When German fair companies go out into the big wide world, they often do so via daughter companies or joint ventures. The constellations are manifold.
Germany 2015: Research broadens horizons

The outrageous inventions of a Gyro Gearloose would certainly cause quite a stir at a trade fair. But scientific research at shows is more than just a PR gimmick.
Germany 2015: Upgrading the fairground

Next year in Essen will be dedicated to preparing the modernisation of the venue, while construction will begin in Stuttgart on a new exhibition hall.
UFI in Bogotá: El Dorado lures the exhibition world

After 39 years the global association of the exhibition industry will return to Colombia with its annual congress. Between 29 October and 1 November the focus will be on the growth market of Latin America.

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TFI-Know-how

What to do when things go wrong at virtual or in-person events?

In the event world, it’s simply part of life if things don’t work out as planned.

How can networking be made to work at online events?

Networking typically happens at real, in-person events. But it’s also possible to do it online; it just works a little differently. There are various options available to organisers.
How can exhibitors stand out at trade fairs?

New products and a well-conceived stand design are not the only drivers for a successful presence. Many other factors are also important, but trade fair planners often lose sight of them.
How can industry decision-makers be reached online?

Trade fairs and trade fair companies need to constantly further develop, become more agile and flexible and offer services all year round. New, digital offerings are very important here. With its TrustedTargeting technology, Messe München offers its customers access to leading business-to-business decision-makers on the Internet.