Europe’s most important get-together for the digital healthcare industry will be switching next year from Berlin to Munich. The market for software, hardware and services in this space is growing.
MTO Days (Make-to-Order Days) will be launching in June next year at Messe Stuttgart.
The world is turning faster and faster, and industries are subject to rapid change. Messe Stuttgart focuses on developing events with new themes as well as its existing event formats.
After 39 years the global association of the exhibition industry will return to Colombia with its annual congress. Between 29 October and 1 November the focus will be on the growth market of Latin America.
Visits of high-level foreign government officials to German trade fairs always make a huge impact. And there are other reasons why the partner country concept isn’t as passé as some may think.
For the first time the Deutsche Messe will become active on the Canadian market with an exhibition event. This additional facet will make the international energy exhibitions from Hannover even more prolific.
What role does a company's online presence play and how can visitors find a trade fair website? Most of them come via type-in traffic or a search engine.
Next year two new meeting venues will open in Frankfurt and Berlin: Kap Europa for mid-sized conferences and the CityCube for large events.
The EIBTM will take place for the tenth time in Catalonia since its move from Geneva. For this little anniversary its organisers have treated it to a new outfit.
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As the world becomes increasingly interconnected, exhibitions have evolved far beyond their traditional role as trade promotion platforms.
In the event world, it’s simply part of life if things don’t work out as planned.
Networking typically happens at real, in-person events. But it’s also possible to do it online; it just works a little differently. There are various options available to organisers.
New products and a well-conceived stand design are not the only drivers for a successful presence. Many other factors are also important, but trade fair planners often lose sight of them.
Trade fairs and trade fair companies need to constantly further develop, become more agile and flexible and offer services all year round. New, digital offerings are very important here. With its TrustedTargeting technology, Messe München offers its customers access to leading business-to-business decision-makers on the Internet.