Europe’s most important get-together for the digital healthcare industry will be switching next year from Berlin to Munich. The market for software, hardware and services in this space is growing.
MTO Days (Make-to-Order Days) will be launching in June next year at Messe Stuttgart.
The world is turning faster and faster, and industries are subject to rapid change. Messe Stuttgart focuses on developing events with new themes as well as its existing event formats.
How do you get international visitors to come to Germany? Ideally, approach them in their home countries. Messe Düsseldorf’s drupa team has been doing just that since September.
The global association of the exhibition industry will convene its general assembly from 4 to 7 November at the spot where it was founded in 1925, Milan. Paul Woodward will pass on the torch to the new Managing Director Kai Hattendorf. Both of them respond to a joint interview.
From 19 to 21 May the gates will once again open for the MICE industry. That is when event organisers will convene in Frankfurt for three days at IMEX.
When German fair companies go out into the big wide world, they often do so via daughter companies or joint ventures. The constellations are manifold.
The outrageous inventions of a Gyro Gearloose would certainly cause quite a stir at a trade fair. But scientific research at shows is more than just a PR gimmick.
Next year in Essen will be dedicated to preparing the modernisation of the venue, while construction will begin in Stuttgart on a new exhibition hall.
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As the world becomes increasingly interconnected, exhibitions have evolved far beyond their traditional role as trade promotion platforms.
In the event world, it’s simply part of life if things don’t work out as planned.
Networking typically happens at real, in-person events. But it’s also possible to do it online; it just works a little differently. There are various options available to organisers.
New products and a well-conceived stand design are not the only drivers for a successful presence. Many other factors are also important, but trade fair planners often lose sight of them.
Trade fairs and trade fair companies need to constantly further develop, become more agile and flexible and offer services all year round. New, digital offerings are very important here. With its TrustedTargeting technology, Messe München offers its customers access to leading business-to-business decision-makers on the Internet.